Canadian Anti-Spam Legislation
Read more: Canadian Anti-Spam LegislationHow not to break the law – New Canadian Anti-Spam Legislation (CASL) You may or may not know that there is a new SPAM law in Canada that takes effect July 1 2014. Penalties for contravention can be up to $10 MILLION DOLLARS for businesses. What does this mean for me and my business? You…
How to Set and Achieve Goals
Read more: How to Set and Achieve GoalsiGo Sales and Marketing is celebrating the completion of their first year in business. Our blog normally covers marketing topics but at this special time we thought our clients might enjoy a blog post related to how to set and achieve goals. What are Goals? I’ve had conversations over the years about what…
Target Marketing: How “Customized Solutions” is Killing Your Marketing
Read more: Target Marketing: How “Customized Solutions” is Killing Your MarketingAfter going to a multitude of business networking events I really see that the biggest mistake small business owners make is not implementing target marketing. It really amazes me when I ask people, “what makes your business different?” and the answer I commonly get is, “we offer customized solutions, we customize our product/service to the…
Best WordPress Plugins – In My Opinion
Read more: Best WordPress Plugins – In My OpinionWhat are the best WordPress Plugins? Here’s my list of the best WordPress Plugins. First, you should know I’m not a programmer or application developer. I use WordPress everyday to build sites for clients, as well as, my own website. I know a little HTML and a little PHP and a little CSS. I use…
Email Marketing Best Practices
Read more: Email Marketing Best PracticeseMail Marketing Best Practices: Everyone is looking for email marketing best practices. This article answers a lot of question about what you should send, how you should send it and how often. What Should I Send to My Mailing List? This is where the majority of people fall down. They get stuck on what to…
Should I Build My Own Website
Read more: Should I Build My Own WebsiteQuestion: Should I Build My Own Website? Should I build my own website? This is a question that many small business owners often ask themselves. There are many tools on the web that make it “easy” to build your own website for free, or very little cost. So, why not? Before you invest a whole…
What is SEO?
Read more: What is SEO?You must want to know, what is SEO? What is SEO? It is not a simple answer. What SEO is an online marketing to market your website on the web. It encompasses many best practices and techniques, but it’s not magic bullet or magic formula. Here’s an example of a B2B site with on-going SEO…
The Art of “Marketing”
Read more: The Art of “Marketing”In all my years of marketing different products, I can tell you that the way you market your product or service does matter. People will believe what you say about your product or service and that’s why it is so important not to let them down. Be truthful and establish trust right from the start.…
Duplicate Content SEO Problems: How to Fix Them
Read more: Duplicate Content SEO Problems: How to Fix ThemWhat is Duplicate Content SEO? Duplicate content can show up for many reasons on your website and it is detrimental to your web marketing efforts. The reason is that search engines don’t know what the “real” page is. I’ve put a video together to explain to you how duplicate content happens and how you can…
How to Increase Local Search Traffic by Tagging Your Pages with NAP
Read more: How to Increase Local Search Traffic by Tagging Your Pages with NAPThis week I thought I’d do a video blog on how to increase local search traffic and search relevance of your WordPress website by adding your NAP (Name Address Phone Number) to every page of your website. Hope You Like it. <a href=”https://plus.google.com/114905414127167655231? rel=author”>Google</a>
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