Who are you Building a Website For?
Read more: Who are you Building a Website For?Usually when I ask clients “who are you building a website for? I get a blank look. Everyone knows their business needs a website, but why? What’s the purpose? Most people don’t consider it and this article explores this subject in detail.
Google Shopping Ads for Christmas
Read more: Google Shopping Ads for ChristmasThe holiday season is a great time for online retailers. Google Shopping ads are a secret weapon of sophisticated ecommerce websites. Google shopping ads drive targeted traffic to your ecommerce website who are ready to buy. Learn what Google Shopping ads can do for your business in this article.
Domain Name Scams: Is it SPAM or do I Need to Renew my Domain Name?
Read more: Domain Name Scams: Is it SPAM or do I Need to Renew my Domain Name?Have you ever got an email urging you to renew your website’s domain name immediately? How do you know if it’s legit or a domain name scam? Here’s what you need to know. I get clients sending me emails all the time asking if they should pay the invoice. Hopefully, by reading this article you’ll…
New Google Adwords Features Boost Your Business
Read more: New Google Adwords Features Boost Your BusinessGoogle just released new Google Adwords features for advertising that they say are proven to increase click-through rates. That means more traffic for you at less cost. This article explains in detail how you can leverage these features to pump up your Adwords campaign. New Google Adwords Features are: Expanded Text Ads Responsive Display Ads…
Remarketing: Small Business Secret Weapon
Read more: Remarketing: Small Business Secret WeaponRemarketing is a great tool that makes small business look like big business. Like many small businesses, you probably have a limited budget and really want to squeeze out all the marketing effectiveness from your advertising spend you can. Remarketing with Google Adwords will help you!
Practical Things to Consider in Small Business Logo Design
Read more: Practical Things to Consider in Small Business Logo DesignMany small businesses embark on a small business logo design project focusing way too much on creative and not so much on the practicality of a logo design. Here are some key consideration in small business logo design. You’re not Nike! Many small businesses erroneously over focus on an image or symbol. Nike has spent…
Why don’t I see my website after DNS Change?
Read more: Why don’t I see my website after DNS Change?After your website address is pointed to a new host, this is called a DNS change. It can take up to 48 hours for a DNS change to propagate around the World and all the caches clear and you may not see your new website immediately, while other people do. You may also see the…
My Flakey Website Designer…
Read more: My Flakey Website Designer…The number one inbound call I get starts with “My flakey website designer…” I spend a lot of time fixing clients “messes” from hiring the wrong website design firm. Here’s what to look for and what to avoid.
The Formula for a Great Direct Response Mailer
Read more: The Formula for a Great Direct Response MailerDirect response mail has been around since the invention of mail. Whether your using email as the medium or a traditionally printed post card or flyer; the principals of a direct response mailer are the same. Learn how to put it all together by reading the rest of this blog post.
New Way to Use Your Clients Emails to Boost Business
Read more: New Way to Use Your Clients Emails to Boost BusinessWe’ve all been hit hard by the Canadian Spam Legislation which makes it next to impossible to use email marketing effectively to promote our businesses. Google has the solution!