Understanding Email Deliverability: DMARC, SPF, and DKIM
Read more: Understanding Email Deliverability: DMARC, SPF, and DKIMEmail Deliverability is crucial to any business for day to day emails or email marketing campaigns. Ensuring that your emails reach their intended recipients is more crucial than ever. Email deliverability is a significant concern for businesses relying on email marketing and communication. This article delves into the essential components of email authentication: DMARC, SPF,…
Unleashing the Power of Small Business Web Design for Lead Generation
Read more: Unleashing the Power of Small Business Web Design for Lead GenerationSmall businesses often struggle with web design. iGo Sales and Marketing – Your Trusted Partner for Over 10 Years in Small Business Website Design and Lead Generation has helped hundreds of clients over the years to build, maintain and leverage web design to capture leads and increase revenue. Here are some great tips for small…
SuiteCRM Mautic Integration: How to Drive Growth with Marketing Automation
Read more: SuiteCRM Mautic Integration: How to Drive Growth with Marketing AutomationAs businesses continue to compete in an increasingly digital marketplace, the need to streamline sales and marketing processes has become more important than ever. One way to achieve this goal is through the integration of SuiteCRM with Mautic, a powerful marketing automation tool that can help businesses drive growth and increase revenue. Both SuiteCRM and…
WordPress Twenty Twenty Two Block Theme Project
Read more: WordPress Twenty Twenty Two Block Theme ProjectWith the release of Twenty Twenty Two theme, I challenged myself to build a 100% block theme for my website. If you’ve built a website even a year or two ago, it’s time to realize that Twenty Twenty Two has changed the game. It’s very difficult to get a site built with a page builder…
How to Implement CASL in Your CRM
Read more: How to Implement CASL in Your CRMA Guide To Implementing CASL In Your CRM With the economy cooling and people looking for new ways to generate business, I’m getting a lot of inquiries from clients wanting to send out emails to a list of people they either got from a directory or some other source. Sending business emails out to people…
Google Analytics is Being Retired
Read more: Google Analytics is Being RetiredGoogle Analytics (Universal Analytics) is coming to an end. Google has just announced that as of July 1st, 2023, it will stop working (won’t receive any more data from your website). This is unfortunate because it had a lot to offer over its replacement – GA4. Previously, I had been advising clients to stick with…
Free Recruiting Opportunities for Trucking Companies
Read more: Free Recruiting Opportunities for Trucking CompaniesMany trucking companies are missing out on free recruiting opportunities. Finding and recruiting drivers is a key strategic direction for any trucking company right now and for the foreseeable future. Google is one of first places many people go to find a job, or anything else for that matter. I see many companies have job…
SuiteCRM Activity Management – Best Practices
Read more: SuiteCRM Activity Management – Best PracticesMany sales managers often implement Activity Management in SuiteCRM. Can SuiteCRM do it? Yes. However, in my experience, this is not a good idea for a number of reasons. I can also offer some alternatives to Activity Management that drive sales rather than activity. Does Activity Drive Sales? In my experience with over 20 years…
DRIP Campaigns with Mautic & SuiteCRM
Read more: DRIP Campaigns with Mautic & SuiteCRMI get clients asking all the time about building DRIP type campaigns in SuiteCRM. While SuiteCRM is great for certain types of email marketing, DRIP campaigns are not one of them. I usually recommend Mautic, which synchs contacts pretty seamlessly with SuiteCRM as a great marketing platform to achieve DRIP campaigns with SuiteCRM. What is…
How to Get Your WordPress Website Hacked: Guaranteed!
Read more: How to Get Your WordPress Website Hacked: Guaranteed!I help clients with hacked WordPress Websites all the time. I hear clients that have their WordPress website hacked frequently say that WordPress is so insecure and they got hacked and blame WordPress. However, in 8 years I’ve yet to have a properly maintained website that I manage get hacked. I have a service to…