Adwords Archives - Mississauga Web Design

Google Analytics (Universal Analytics) is coming to an end. Google has just announced that as of July 1st, 2023, it will stop working (won’t receive any more data from your website). This is unfortunate because it had a lot to offer over its replacement – GA4. Previously, I had been advising clients to stick with Google Analytics as long as possible. However, with the imminent shutdown of Google Analytics, I’m now advising clients to switch to GA4 as soon as possible. The reason being that if you switch to GA as soon as possible you will be able to have…

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Adwords, Best Practice, Marketing Strategies, SEO, Web Marketing

I just Launched a Website and It’s not Ranking on Google

If you just launched a website recently and can’t find it on Google, there are a number of reasons you can’t see your site and it’s not ranking on Google. I get this question all the time. People are so used to “googling” a website rather than typing in the address of that website. However, it’s highly unlikely your website will be found on Google after you launch it. To understand why, you need to understand how Google Search works. Ranking on Google first requires that your site is indexed For every new website, including re-designed websites. Google first has…

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Adwords, Video Marketing

Get More Exposure with YouTube Video Marketing

Everyone who’s been on YouTube has probably seen the video marketing ads that play before a video starts or the ads in the top right sidebar. It’s super easy to make this happen for you. We can help! What is YouTube Video Marketing? In case you haven’t seen them, usually before a video starts, a short “commercial” will play 5 seconds before the video you want to watch plays. The viewer has the option to opt out of the ad after 5 seconds and they’ll be taken to their video. Or, they can watch the commercial if they are interested…

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Adwords, email Marketing, Marketing Strategies, Web Marketing

How to Generate a Million Dollars in New Gross Margin per Year

Digital Marketing is a powerful tool for growing your business, for those willing to invest the time and money in a great online marketing system. Here’s a case study of how iGo Sales and Marketing helped one of our clients generate a million dollars in new business gross margin in one fiscal year.

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Adwords, Best Practice, eCommerce Website Design, Web Marketing

Google Shopping Ads for Christmas

The holiday season is a great time for online retailers. Google Shopping ads are a secret weapon of sophisticated ecommerce websites. Google shopping ads drive targeted traffic to your ecommerce website who are ready to buy. Learn what Google Shopping ads can do for your business in this article.

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Adwords, Best Practice, News

New Google Adwords Features Boost Your Business

Google just released new Google Adwords features for advertising that they say are proven to increase click-through rates. That means more traffic for you at less cost. This article explains in detail how you can leverage these features to pump up your Adwords campaign. New Google Adwords Features are: Expanded Text Ads Responsive Display Ads Device Specific Bid Adjustments Price Extensions Expanded Text Ads Google has expanded their traditional text ads. Traditionally, it was pretty difficult to fit any kind of features and benefits into text ads in a meaningful way, especially for complex products and services. Google has addressed…

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Adwords, Best Practice, Marketing Strategies, Web Marketing

Remarketing: Small Business Secret Weapon

Remarketing is a great tool that makes small business look like big business. Like many small businesses, you probably have a limited budget and really want to squeeze out all the marketing effectiveness from your advertising spend you can. Remarketing with Google Adwords will help you!

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Adwords, Web Marketing

What can Google Adwords do for My Business?

You may be wondering “what can Google Adwords do for my Business?” The answer is… a lot! Many small business owners struggle with getting leads and new business. Google Adwords makes growing your business easy.

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Adwords, Best Practice

New Way to Use Your Clients Emails to Boost Business

We’ve all been hit hard by the Canadian Spam Legislation which makes it next to impossible to use email marketing effectively to promote our businesses. Google has the solution!

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Adwords, Best Practice

Google Adwords Call Forwarding Numbers Come to Canada!

Have you ever wanted to get a better way of tracking phone calls that come in from Google Adwords? If you’re like me, then you’re constantly trying to track which phone calls came in from Adwords and what the person possibly searched to find you. This is a frustrating task as compared to on line form fills where you can easily track conversions and trace it back to the keyword searched and the Adwords spend.

Category Archives: Adwords

Adwords, Best Practice, SEO

Google Analytics is Being Retired

Adwords, Best Practice, Marketing Strategies, SEO, Web Marketing

I just Launched a Website and It’s not Ranking on Google

Adwords, Video Marketing

Get More Exposure with YouTube Video Marketing

Adwords, email Marketing, Marketing Strategies, Web Marketing

How to Generate a Million Dollars in New Gross Margin per Year

Adwords, Best Practice, eCommerce Website Design, Web Marketing

Google Shopping Ads for Christmas

Adwords, Best Practice, News

New Google Adwords Features Boost Your Business

Adwords, Best Practice, Marketing Strategies, Web Marketing

Remarketing: Small Business Secret Weapon

Adwords, Web Marketing

What can Google Adwords do for My Business?

Adwords, Best Practice

New Way to Use Your Clients Emails to Boost Business

Adwords, Best Practice

Google Adwords Call Forwarding Numbers Come to Canada!

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Category Archives: Adwords

Adwords, Best Practice, SEO

Adwords, Best Practice, Marketing Strategies, SEO, Web Marketing

Adwords, Video Marketing

Adwords, email Marketing, Marketing Strategies, Web Marketing

Adwords, Best Practice, eCommerce Website Design, Web Marketing

Adwords, Best Practice, News

Adwords, Best Practice, Marketing Strategies, Web Marketing

Adwords, Web Marketing

Adwords, Best Practice

Adwords, Best Practice

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